Good Environmental Choice Australia Ecolabel (GECA)

GECA is a purpose-driven not for profit, helping individuals and organisations to make, buy and do better for people and planet. We offer a suite of services designed for anyone committed to continuous improvement in their sustainability, including running Australia’s only not-for-profit multi-sector ecolabelling program.

Following ISO 14024 principles for global best practice in lifecycle ecolabelling, we’ve developed our rigorous voluntary standards, which are then independently assessed by our Assurance Providers. Our robust standards are relevant to critical Australian industries, and GECA is proud to be the only Australian member of GEN.

We currently have over 25 standards based on lifecycle thinking ranging from furniture and paint to steel and cement, personal care products and cleaning services and much more.

All GECA standards include comprehensive sustainability criteria relating to the environment, human health, social issues, and fitness for purpose.

The GECA ecolabel is widely respected and recognised by green building schemes in Australia and globally, including Green Star, WELL, ISCA, NABERS, and many procurement channels in government, education, hospitality, business and the consumer sector. Our ecolabel gives consumers, including suppliers and procurement teams, confidence that products and services have been through an independent third-party assessment.

Our team is highly skilled and uses a holistic approach to address sustainability issues. GECA has proudly been a Certified B Corp since November 2015 and was recognised as one of the Best for the World™ B Corps of 2021 for governance. This means that we have achieved a top score in overall mission, ethics, accountability and transparency.