Consumers, companies, and communities worldwide will celebrate this event by discovering ecolabels available in their own countries, buying and using third-party certified products and services, and sharing the good news with family, friends, neighbours, and coworkers. World Ecolabel Day also seeks to raise awareness to governments and businesses in order to support our environmental future through the procurement of GEN ecolabels. Follow us on social media to see all the interesting stories from around the world: Facebook and Linkedin Look Closer Campaign We will also continue to promote our international Look Closer ecolabelling campaign. This campaign was launched last year and is designed to educate procurement officials about avoiding greenwashing and to help them insist on products and services with lifecycle ecolabels. Celebrating World Ecolabel Day This fun video explains simply why lifecycle ecolabels are so important and how you can celebrate them. Share with friends and post the link on your social media. Use these hashtags to talk about World Ecolabel Day. Spread the word and be sure to follow your local ecolabel so that you can tweet and post content often! #WorldEcolabelDay #ChooseEcolabels #GEN